Foundation In Digital Marketing (FDM)
Foundation In Digital Marketing (FDM)
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Course Duration

3 Months

Intakes

  • Jan
  • Jun
  • Sep

Course Fee

LKR 22,500.00

Certification

  • ACIDM

Sign up today

Explore beginner-friendly digital marketing courses designed to help you build essential skills from the ground up. Learn the fundamentals of digital marketing, social media, content creation, SEO, and online advertising through practical learning experiences that build confidence, develop workplace skills, and prepare you for new career opportunities in the digital world.

Course Modules & Content

Entry Requirements

  • Applicants should have completed the G.C.E. (O/L) Examinations. or
  • Having passed the G.C.E. (A/L) Examinations is an advantage but is not mandatory.
  • Entrepreneurs or individuals with relevant work experience who wish to upskill are strongly encouraged to apply, regardless of their formal academic qualifications.
  • Self-motivated and passionate about building a career or a business.

Evaluation

  • Capstone Project
  • Skill Test Examination (MCQ)
  • Peer Discussions and Mentor Feedback Engagement
  • End-to-End Campaign Design (real brand or mock brand)

Frequently Asked
Questions

01

What is the Foundation in Digital Marketing course at ACIDM?

The Foundation in Digital Marketing (FDM) is a beginner-level professional course offered by the Asia Chartered Institute of Digital Marketing (ACIDM). It introduces learners to the fundamentals of digital marketing and helps them build a foundation for further study and career development in the digital marketing industry.

02

Who should study the Foundation in Digital Marketing course?

The Foundation in Digital Marketing course is suitable for school leavers, students, undergraduates, aspiring digital marketers, entrepreneurs, freelancers and working professionals who want to develop their digital marketing knowledge. It is an ideal starting point for individuals who are new to digital marketing.

03

Do I need previous digital marketing experience to enrol?

No previous digital marketing experience is necessary to begin learning the fundamentals of digital marketing. The Foundation in Digital Marketing course is designed for beginners who want to understand the field before progressing to more advanced digital marketing qualifications.

04

Can I study digital marketing after completing my school education?

Yes. The Foundation in Digital Marketing course can be a starting point for school leavers who want to explore digital marketing as a professional field. It helps learners begin developing relevant knowledge before pursuing more advanced qualifications or gaining practical industry experience.

05

What career opportunities can I explore after studying Foundation in Digital Marketing?

Completing a foundation-level digital marketing course can help you prepare for further study and entry-level opportunities in the digital marketing field. Depending on your skills, experience and additional qualifications, potential pathways may include digital marketing assistant, social media assistant, content marketing assistant and junior marketing support roles.

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